Top Tips for Boosting your Websites SEO

Here are some of our top tips for boosting your websites SEO. These activities can be time consuming and difficult to get right first time. But if you work with an SEO professional then your rankings could increase in as little as three months.

1. Start with Keyword Research

If you want your website to rank, it’s important to know what your target market are searching for. For this we use a process called Keyword Research. There are many different tools you can use for this – most of them are subscription based or require a paid account to get complete access. These tools will be able to give information on how often a phrase is searched and provide alternative suggestions you may want to use in your website content.

2. Create and Publish High Quality Content

For your website to rank highly you need to make sure that all the content you publish is high quality and rich in information that your users will want to read. Thin, copied or untrustworthy information will never rank well.

3. On-page Optimisation and Tagging

Although it may seem like an old fashioned technique, ensuring all meta tags are filled and refer back to the target phrase will help with the indexing of your website. So make sure it all links up!

4. Use Responsive Design

Pages are ranked based on how well the site responds to different screen sizes. Responsive designs have been part of SEO for some time now but with more people accessing the internet from their phones, it is still a very important factor.

5. Pay Attention to UX

User Experience (UX) is an important part of SEO, ensuring the user can find what they want and quickly should be one of your priorities when designing a website. Search engines can see user activity on a website and if users can’t find what they are looking for or the site has lots of dead end pages this could affect your rankings.

6. Utilise Social Media

Send your followers back to your website from your social channels within your posts. Your followers are already invested in your brand so asking them to visit your website will increase your traffic which has a positive effect on SEO.

7. Build Great Backlinks

Link building is an activity which has been around for years and still holds weight when it comes to SEO. If authoritative sites are linking to you then you gain some authority through that. This gives your site a boost in SEO.

8. Stay up to date on SEO Trends

Ensure you are subscribed to trusted SEO gurus and websites so you can stay up to date on what is changing in the industry. Google releases updates throughout the year so this is the best way to ensure you are aware of them and that you alter your site to ensure you’re following best practices.

How Can Bubble Help With My SEO Strategy?

At Bubble, we have worked in SEO for many years. We have seen how changes in the industry have affected websites and know how important it is to stay up-to-date.

We work closely with our clients to ensure all content not only works for SEO but also for the brand itself.

We have extensive knowledge and experience when it comes to SEO. To get found online contact Bubble today.